Empowering Progress

Our Story

Al safi group established in the 1950s, has emerged As a prominent player in the business landscape, showcasing a remarkable growth trajectory over the years. Today, it stands as an umbrella organization encompassing a diverse portfolio of companies, each Specializing in a unique field. This multidimensional approach allows al safi group to provide integrated services that precisely cater to the Demands of the local market.

Our Mission

We aspire to be acknowledged as a preeminent global
group of companies in the realm of High-Tech and services.
Central to our vision is the wholehearted involvement of our
people, who passionately embrace new ideas and constantly seek out transformative technologies. Guided by unwavering ethical standards, we operate with integrity and
purpose, setting a benchmark for excellence in our industry.

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OUR VISION

At the core of our purpose lies the commitment to deliver reliable branded products and services, empowering
our customers with unparalleled advantages and benefits.
Moreover, our unwavering dedication extends beyond mere
success; it aspires to establish our dominance in the local
market through direct business operations

OUR VALUES

INNOVATION

Innovation is the practical implementation of ideas applied in introduction of new products and services to improving the experience in the market, and build a strong reputation where is ALSAFI GROUP located.

SUSTAINABILITY

As one of the core values of a company signifies a commitment to long-term efforts for the betterment of the planet, and catering the best caring about the environment and where we live.

CREATIVITY

Valuable ideas or works using creative imagination, Products of creativity may be intangible, or a physical object, also the ability to find new solutions to hit client expectations and more.

QUALITY

Working for a reputable company with high-quality standards fills employees with a sense of company pride and satisfaction, this is One company core value that will breed trust among customers is a commitment to high-quality standards.

COMMUNICATION

Investing in communication and emphasizing its value can also mean building up your internal comms team, who contribute significantly to employee engagement also increase client’s satisfactions.

TEAMWORK

Working cohesively and collaboratively towards something bigger. Teamwork brings together different skills and perspectives, open communication, and cooperation across the organization. Customer Focus: Prioritizing the needs of customers

OUR COMPANIES

Electricals

Al Safi Electricals

One of the subsidiaries under AlSafi Group, Al Safi Electricals, is renowned for its commitment to excellence. It’s not only offers a wide array of high-quality services but also sources its products from top global suppliers in the lighting and accessories sector. This ensures that customers receive the best-inclass solutions that meet their specific requirements.

Lubes

Al Safi Equipment and Lubes

Another notable entity within the group is Al Safi Equipment and Lubes. This subsidiary focuses on delivering specialized power equip ment, generators, and Lubes. By catering to the unique needs of industries requiring such equipment, Al Safi Equipment and Oils has established a reputation for reliability and expertise.

Projects

Al Safi Projects

Furthermore, Al Safi Projects, another division of the group, has made its mark in civil and oil-related works, as well as the telecommunications sector. With a comprehensive range of services and a steadfast commitment to quality, this subsidiary has successfully executed numerous projects and earned the trust of clients across various sectors.

A WORD FROM THE CEO

As the CEO of our esteemed group, I am honored to lead a team of over hundrads dedicated professionals across diverse industries inside the group Our commitment to excellence drives us to deliver exceptional products and services that exceed customer expectations and enrich our beloved country with various of global brands With a focus on innovation, sustainability, and growth, we continually strive to strengthen our market presence and foster a collaborative work environment. Together, we aim to achieve long-term success and create value for our stakeholders. Every day is a lesson to us and an opportunity to explore our potential, The wisdom of success lies in resilience, vision, and continuous learning in every opportunity ambition with integrity and turning challenges into opportunities. Success is not just achieving goals but also creating lasting value for those around you.

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